Visual Popcorn

Miami Video Production With A Pop!

Editing/Color Correction

#DontBeTheCliche | The Term “Corporate Video”

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For me, the term “Corporate Video” can mean unoriginal, done before, played out, lazy, and, sometimes, just plain boring. Equaling, what is the ultimate representation of a “cliche.”  Are cliches bad? In video they have their purpose, but a lot of the times the way cliches are used are the best ways to make any potential customer click away from your site faster than Clint Eastwood pulling the trigger in a western stand off! So, when you’re looking to create a video to engage potential customers, why produce one with a style that is tired and has been seen thousands of times before?



To remedy this stigma from the term “Corporate Video” we give you our newest film, “Cliche Killer.”  So when you are looking for a video for your business, think about how you can create one that will pleasantly surprise your potential clients to become more engaged with your brand, and #DontBeTheCliche.



Credits



Starring Joey Myers


Produced by: Visual Popcorn

Writer + Director: John Craven

Director Of Photography: Vincent Hogan

Assistant Camera + Sound: Nico Gomez + Michael Bajer

First A.D: Clara Orejuela

Behind The Scene Pics: Steve Cucinotta + Richard Rawson

Sound Design: YongSoo Lee

Color Correction: Colorwave Media

Intro Sound Effect: Aran Zayne

Music: Music Ant

Intro Title Design: Grizzle FX

Logo Design: Nurge Media




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A Testimonial Video For Pinnacle Yachts

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Any day you can spend time on a boat is a good day, and when that boat is a brand new 45′ Jeanneau Sailboat, it is a great day.  Just listen to the clients from Pinnacle Yachts who share their stories through this testimonial video.




Hearing your customers’s stories and their unique perspective on your business, can give the confidence to turn a potential customer into a client because it is great at effectively communicating to potential clients others’ enthusiasm about your business.  For Pinnacle Yachts, this testimonial video is an effective tool that helps explains their lease sharing program to those who are unfamiliar to it.




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Women In Distress “Empowers” Video

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In March of 2013, Visual Popcorn (formerly Corporate Creative Film) was commissioned by Women In Distress of Broward County, Inc. to do a mini documentary film for their Starfish Luncheon.  Since this was our first time working with a non-profit, we knew it would be a great opportunity to make a film about a great cause, “empowerment.”




It takes a great deal of courage and strength for the mothers, fathers (they help men too), and children to empower themselves to leave, and stay out of, an abusive situation. Women In Distress empowers people to live a life free of domestic abuse.   So for this film we gathered Women In Distress participants from all walks of life, and asked them about their journey with empowerment, and this is what we got.  Enjoy!





 

Credits

Client: Women In Distress of Broward County, Org.


Produced by: Visual Popcorn, Inc.


Written + Directed by:  John Craven


Director of Photography/CameraOperator:  Vincent Hogan


Steadicam:  John Craven


Edited by:  John Craven


Titles Design + Animation by:  Beverly Rosenzweig


Post Sound by: YongSoo Lee


Music by: The Talks by Niklas Aman


Production Assistant:  Clara Orejuela




“It wasn’t just us who cared about the project – it was them too. And I cannot thank them enough for that.”

–Courtney





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Simplifying Investment Advice • Animated Graphics in a Corporate Video

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Visualizing our client’s investment strategy in everyday life is the idea that formed the basis for our newest corporate video for Nichols Wealth Partners.

The Challenge:

Chris Nichols, CEO of Nichols Wealth Partners, has done a lot of research into investment strategy and market behaviors, which led to the creation of his own investment philosophy that he applies to his own clients. And also writing a book about it. The problem is it is hard to communicate to new clients about his investment philosophy without having an hour long meeting. A well written corporate video can efficiently communicate the message Chris needed to communicate to his clients.

The Solution:

To visualize the basics of Nichols’ investment philosophy, we inserted animated graphics as if it was another character in our down-to-earth story about a fictitious business owner and his family. The goal of this visual strategy is to demonstrate how beneficial a Wealth Advisor like Chris Nichols, can be for hard working people who do not have the time to stay on top of the constant activity of the following the world’s financial markets.

“We were so impressed with the attention to detail of all aspects our our shoot. From hiring first rate actors, to making sure the script and all aspects of the film caught the attention of the viewer.”
-Chris Nichols, CEO, Nichol Wealth Partners

Check out our behind-the-scenes post at Behind-The-Scenes blog post.

The Team:

Client: Chris Nichols Advisors
Produced: Corporate Creative Film
Written + Directed: John Craven
Director of Photography: Vincent Hogan
Edited by: John Craven
Infographic Design: nurgemedia
Infographic Animation: Beverly Rosenzweig
Rotoscope: John Craven
Color Correction: Matt Perrin
Make-up: Janelle Vidi, France Tasic
Wardrobe: Clara Orejuela
Camera Assistants: Mike Bajer, Nico Gomez
Music: Places by Niklas Aman
Starring: Vince Casademont, Joey Myers, Jeanne Tidwell, William Colon, Melia Morgan, Killian Suchocki, Chris Nichols’ Son

“They are our first choice and I highly recommend this team to anyone who demands working with top quality and the highest level of professionalism.”
-Anastasia, Director of Business Development, Nichols Wealth Partners