Here you can see our Behind-the-scenes pics, and also learn tips about using video successfully in your business.

Iris on The Bay is a high-end townhome community. One of the best features is the waterfront property and docks for your boat. We wanted to get creative with our Real Estate Aerial Videography, so we decided to film one-shot that showed every feature of the townhome community. Starting with the most important feature.

The Challenge:

The plan is to have the drone start flying about 5 feet above the water (to get a peaceful water shot) fly backward revealing features of the property until fevealing the whole property at 400 ft above the property.

With a long (1 minute 30 second) aerial video I am at risk of having the video be boring, so when it works out it becomes a great feeling of accomplishment, so the right music and incorporating quotes.

The Solution:

We starting at just few feet above the water, and slowly fly within a few feet of the building to reveal the modern architecture, and then quickly fly to just under 400ft revealing the whole property alongside the beautiful bay in less than a minute. It was a difficult aerial shot but I couldn’t have done this without collaborating with Richard Lopez of Lopez Productions who is an amazing drone pilot with the technical skill to pull off such an incredible shot.

Conclusion

The most rewarding part of the creative process is when we have no idea if the concept we’re filming is going to work or fail; a creative leap of faith.

Enjoy the video!

Getting creative real estate aerial videography should tell the “story” of your property and match your brand. Hw do we do this?

Using real estate drone videography to establish the location of a property is pretty standard when it comes to creating real estate videos. This video was different because the location of the property is AMAZING and the actual property needed some work. So how can we create a compelling video?

Luckily, working with Ines of Miamism, who is a visionary with marketing a home, creating a concept is a breeze.

“So story would be about transportation, views, culture” and that would end the part of the email that described the new property for her client.

From there, Ines, left it up to us to fill in the blanks and create a real estate video that told the story.

The Challenge:

Story is a really important aspect when it comes to our real estate videos.
We explore the story by asking ourselves various questions. The main question being;

1) what would the potential buyer be interested in when purchasing this property?

In this case, this property, located on the 29th floor, was all about its surroundings; transportation, views, culture. The challenge came when having to tie these subjects together in a way that was fresh, clear, and concise.

 

A post shared by Visual Popcorn Films (@vizpop) on Jul 13, 2017 at 11:01am PDT

The Solution:

The drone was the tool that was able to bring the property and transportation, views, and culture together in a way that is fresh and also communicate to the buyer what the lifestyle is like in the center of Miami.

Real estate drone videography can get boring really quickly, so it is important to use it in a way that tells the story of the property.  Being creative with the camera angle, height, and movement of the drone is the most important to keep our content staying fresh.

Enjoy the video!

Good real estate drone videography should tell the story and match your brand. How do we do this?